There is a lot of noise in retail about disruption, channels, journeys, & experience. With debates on the future of the store, the emergence of new channels, and new technology, many retailers are stuck on a FOMO treadmill, focusing on their own microcosm without a clear understanding of the end goal—the customer of the future.

What does the customer of the future (who is actually common across many retailers) want from a shopping experience?
What are other retail verticals doing to serve the same customers and therefore the ‘minimal viable experience’ required from other verticals?

How do I re-design my business ‘system’ to serve the needs of this customer vs. think of channel optimization within my business?

In a discussion with business leaders, we want to address these questions and help develop a
a framework to build a playbook to serve the customer of the future.

Anchor:
Mukul Bafana, CEO, Arvind Internet

Panel:
Anil Shankar,
CCA & VP – IT, Shoppers Stop

Deepak Kishanchand,
Head – IT, South Asia & Middle East, Levi Strauss

Lalit Agarwal,
CMD, V Mart

Mahadevan Iyer,
SVP – Customer Loyalty & Analytics, and Business Transformation, Lifestyle – Landmark Group

Mridumesh Rai,
President, Sara Futura Group

Pawan Sarda,
Group Head- Digital, Future Group India

Rahul Vira,
CEO Skechers South Asia

Prashant Bhatia,
Managing Partner,Cambridge

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