Saad Siddiqui, who has a perfume manufacturing business in Kannauj says, “We derive perfumes from flowers and essential oils – zero synthetics – but in the last 10 years, the demand has increased for cheaper alternatives.” Learn about Kannauj’s perfumes like the mitti attar (the fragrance of wet earth after the rain), and how we can preserve traditional perfume-making, in this video.
Read more here:
#Kannauj #IndianAttar #KannaujPerfumes
Credits:
Directed, produced and edited by: Ciella Sfirri and Christopher Ehrmann
Special producer: Varun Tandon
SUBSCRIBE to Vogue India:
Get your Vogue India copy:
KEEP UP WITH VOGUE INDIA:
Website:
Facebook:
Twitter:
Instagram:
ABOUT VOGUE INDIA:
Vogue places fashion in the context of culture and the world we live in – how we dress, live and socialise; what we eat, listen to and watch; who leads and inspires us. Vogue India brings you the best of global and Indian fashion, beauty, people, parties and culture.
CHECK OUT OUR OTHER CHANNELS:
Architectural Digest India:
CondeNast Traveller India:
GQ India: